Drift Element has done something truly special for watch aficionados and gearheads alike. And it’s not just a timepiece—it is a wearable piece of motorsport history, personally crafted from a race-used performance wheel rim! Every timepiece within this special range fuses stunning design with pinpoint precision craftsmanship to create designs destined to get you noticed.
The collection includes three beautiful models—a gold version, a polished silver, and a cool-looking red car—all with wheel rims inspired by real cars. Apart from their aggressive looks, these timepieces have some serious technical credentials to make any car nut or watch freak happy. Let’s take a closer look at what makes these watches so extraordinary.
The Benchmark of Automotive Horology
This fantastic timepiece takes luxury watches to another level, integrating an authentic gold-plated wheel rim into the design. The watch face is skillfully constructed to give an insight into the complex spoke design of performance, resulting in a dizzying 3D effect. Attention to detail with Drift Element. The brushed gold finish reflects light from any angle, reflecting the shine of custom alloy wheels.
The 44mm case size offers a sturdy presence without overbearing, and the sapphire crystal glass ensures no significant scratches from everyday use. A leather sailcloth-style strap and ARMOR-x mount for instant attaching and detaching is also in the combination, reminiscent of contrast-stitched seats designed for racing. Underneath this formidable timepiece, you will find a reliable Japanese movement that powers its functions and can be seen in the exhibition case back. Its water resistance to 50 meters will ensure this luxury piece doesn’t have to beg off garage showings.
However, this model makes it special because it turns a practical car into wearable art. The numbered limited edition plaque on the back of every watch guarantees exclusivity and will accrue value over the years. Wear it to a car show or a black-tie event, and this gold-rim watch is your statement of automotive enthusiasm.
- Real Gold-Plated Rim Construction - Constructed from a real wheel rim with gold plating of the finest quality
- Japanese Automatic movement - 21,600 vibrations per hour
- Exhibition Case Back - Reveals the intricate mechanical movement
- 50M Waterproof - Perfect for all kinds of sports and outdoor activities
- Limited Edition Numbering - Individually numbered to add exclusivity
Powerful Silver: Where Engineering Meets Elegance
Fans who like a little subtlety, the Silver offers true motorsport, a mix-and-match style. Machined from aluminum, the case has all the proportions and angles of competition-level wheel rims, right down to the lug nut details serving as hour markers. Designers at Drift Elementnailed the balance between industrial reference and fine information when designing the watch.
Its matte silver finish doesn't show fingerprints but is just shiny enough to get noticed. The black sunray dial is visible beneath the open rim design, offering striking contrast and enhanced legibility. The watch is delivered with a supple leather strap and a steel link bracelet, making it infinitely versatile, seamlessly transitioning between dressy and active lifestyles. The steel version is no different, while its movement is automatic with a 42-hour power reserve.
The watch is also complemented by its practical design, which includes luminous hands for visibility at night and a date window at 4 o'clock, providing added convenience. The rachograph-inspired unidirectional bezel adds a further element of motorsport authenticity. This 42mm version wears comfortably on most wrists, yet still makes a strong statement. It’s our choice for professionals who want to discuss cars in the boardroom and at the track.
- Machined Aluminum Case - Reproduction of our wheel rims: 100% metal
- Dual Strap Accessory - Comes with Bracelet (Leather/Stainless)
- Luminous Hands & Markers – For nighttime visibility that match all situations
- 42-Hour Power Reserve - Dependable self-winding movement
- Uni-Directional Rotating Bezel - Racing Chronograph Feature
Racing Red: Confident Performance for the Wrist
This blazing version reflects the adrenaline of racing down to the smallest detail, with its bright red anodised case and racing-inspired markings. The Drift Element is inspired by championship-winning racecars, featuring speed-appropriate typography and checkered-flag motifs as subdials. Its open-heart architecture gives just enough away to see the auto movement, echoing the transparent hoods of concept supercars.
The carbon fiber dial ensures genuine race-inspired credentials and strives to relieve the weight. Red stitching on its perforated leather strap recalls high-performance racing seats, and the quick-release spring bars enable tool-free strap changes. The bezel also features a tachymeter scale, allowing speed calculations, inviting a racing instrument look. While it is a sports watch, it's water resistant to 100 meters, so you can swim and otherwise be active while wearing it.
Nighttime visibility has been given a special focus, with Super-LumiNova on all hands and markers. The 45mm case is the boldest of the collection, lending itself to watch-wearers that are looking to make a statement with their timepiece. Restricted to only 500 units worldwide, this red version is the epitome of automotive passion in a timepiece.
- Red Anodized Aluminum Case (New) - Beautiful, scratch-proof finish
- Carbon Fiber Dial – Made with real racing material
- 100 METERS WATER RESISTANT - For general water and swimming use
- Super-LumiNova Layer - Provides excellent low-light visibility
Limited Edition of 500 pieces in the world
With Drift Element rim watches, car culture has resonated with watches like never before. These watches are more than designed to look like; they're actual pieces of motorsport engineering repurposed as time-telling devices. Whether you prefer the gold, silver, or fiery red version, you’re buying a talking watch that captures the essence of mechanical passion. The series also showcases that quality and precision don’t have to be in line with luxury car accessories. You can't go wrong with these rim watches for. This is for car lovers who want to make a statement on their wrist or collectors who feel they’ve seen it. Stop by Drift Element and check out these great watches that bring the racing spirit to your wrist!
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